Head of Marketing & Communications

Posted 2 weeks ago
Position Summary: The Head of Marketing will lead the marketing efforts of Al-Furqaan Foundation (AFF), a registered 501(c)(3) non-profit Islamic organization based in Chicago, IL. This role requires extensive experience in key revenue-generating marketing areas, including Traditional Marketing, Digital Marketing, Social Media Marketing, Content Marketing, Email Marketing, and Affiliate Marketing. The Head of Marketing will develop and execute marketing strategies to promote the foundation’s programs and initiatives while collaborating with partner organizations, ambassadors, and influencers. This individual will be a creative and strategic thinker with a deep understanding of our organizational values and the ability to effectively communicate with a diverse audience.

Key Responsibilities:

  • Marketing Strategy Development: Lead the creation of a comprehensive marketing strategy that focuses on revenue generation through both digital and traditional channels.
  • Digital Marketing: Develop and manage online marketing campaigns, including SEM (Google Ads, PPC), and remarketing, to increase traffic, conversions, and donations.
  • Social Media Marketing: Oversee and optimize the organization’s presence on social media platforms (e.g., Facebook, Instagram, TikTok) to engage a wider audience and drive conversions.
  • Content Marketing: Guide the creation of relevant, valuable content that resonates with the target audience and supports fundraising and engagement goals.
  • Email Marketing: Design and implement targeted email marketing campaigns to nurture relationships with donors, volunteers, and supporters, focusing on driving donations and recurring revenue.
  • Affiliate Marketing: Develop and manage affiliate partnerships to expand outreach and drive revenue through mutual promotion efforts.
  • Revenue Generation: Focus on driving revenue by optimizing campaigns for donations and fundraising initiatives. Ensure the organization’s marketing efforts contribute to sustainable growth and increased financial support.
  • Performance Analysis: Regularly measure and analyze marketing campaign performance using KPIs such as engagement, conversion rates, and ROI. Optimize strategies based on data-driven insights.
  • Budget Management: Oversee the marketing budget, ensuring that resources are allocated efficiently and campaigns deliver maximum ROI.
  • Team Leadership: Lead, mentor, and manage the marketing team, providing clear direction, feedback, and support to ensure high performance and continuous development.
  • Brand Management: Maintain and enhance the organization’s brand across all marketing channels, ensuring messaging is consistent with the mission and Islamic values of the organization.

Qualifications:

  • Bachelor’s degree in Marketing, Business, or a related field (Master’s degree is a plus).
  • Minimum of 5 years of experience in marketing with a focus on both traditional and digital strategies.
  • Strong expertise in Social Media Marketing, Digital Marketing (SEM, PPC), Content Marketing, Email Marketing, and Affiliate Marketing.
  • Proven ability to drive revenue and generate a high ROI from marketing campaigns.
  • Experience working in or with non-profit organizations, with knowledge of Islamic values.
  • Strong leadership and team management skills.
  • Ability to work in a fast-paced environment and proficiency in marketing tools and analytics platforms (Google Analytics, AdWords, social media management tools, etc.).
  • Experience with fundraising campaigns and donor engagement strategies.
  • Familiarity with CRM systems and donor management tools.

What We Offer:

  • Competitive salary based on experience and benefits package.
  • The opportunity to work for a meaningful cause and contribute to impactful projects.
  • A collaborative and supportive work environment that values Islamic principles and community welfare.

This is a full-time, 100% in-office position.

Job Type: Full-time

Benefits:

  • 401(k)
  • Dental insurance
  • Employee discount
  • Health insurance
  • Paid time off
  • Parental leave
  • Vision insurance

Schedule:

  • Day shift
  • Monday to Friday
  • Weekends as needed

Application Question(s):

  • Do you understand this is a full-time, 100% in-office position?

Experience:

  • Marketing: 5 years (Required)

Language:

  • Arabic (Preferred)
  • Urdu (Preferred)

Ability to Commute:

  • Bolingbrook, IL (Required)

Ability to Relocate:

  • Bolingbrook, IL: Relocate before starting work (Required)

Work Location: In person

Job Features

Job Category

Al-Furqaan Foundation, All

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